Reviews of the major Ad Tracking programs

There are 2 main types of ad tracking program:

Tracking Software: these programs run at your own site

Tracking Services: these programs run at the site of the supplier

To check the pros and cons of these options click here

A further option is to use a tracking program which comes included in a package of tools. See this section

NOTE: If you want to jump quickly to the Recommended Trackers click here

Here is a summary of these programs. Prices and features are subject to change so please check ordering information at each site for latest update.

 

Tracking Software

Tracking Services

1. AdTrackZ
top choice Top choice

2. DynaTracker

3. KaizenTrack

4. ProAnalyzer

5. AdMinder

6. AdWatcher

7. ClickAlyzer

8. ezTrackZ

9. GoToProduct

10. HyperTracker

1: AdTrackZ

Price $77

Installation free
Trial/Guarantee 90 days money-back guarantee
Demo available Yes
Main features 1.Campaign types

2.Sub-campaigns

3.Automatic redirect files

4.Custom error re-direction

Note: Since this was written AdTrackZ version 3.0 has been released with powerful new features including sales tracking and split testing.

Click HERE to read a special review on why this is our number one choice
More Information AdTrackZ

2: DynaTracker

Price $297

Installation free
Trial/Guarantee 90 day money-back guarantee
Demo available Yes
Main features 1. Track actions, sales and redirects with the powerful HTML generator

2. Overview summary of all campaigns OR zoom in to see daily stats for any campaign or ad

3. Unlimited sub-campaigns and ads

4. Uses PHP and MySQL for instant response - can handle millions of hits per month

5. Choose between dynamic or automatically generated redirect files
More Information DynaTracker

3: KaizenTrack

Price $197 (or 3 months of $77)
Trial/Guarantee 3 months money-back guarantee.

Also extended conditional guarantee - details at site
Demo available Yes (video demos)
Main features 1. Testing options: classic split, PHP, and multi variable (Taguchi)

2. Automatic keyword detection for Adwords, Yahoo! Search Marketing and Miva.

3. Complete conversion tracking between campaigns

4. 2 ways to track a campaign

5. Email marketing tracking (ctr and open rate)

6. Life-time unlimited updates
More Information KaizenTrack

4: ProAnalyzer

Price $97

Installation free
Trial/Guarantee 1 year guarantee
Demo available Yes
Main features 1. Option to track all "Actions" - including sales activity - by inserting HTML

2. Ad rotation of up to 3 Urls: allows split-run testing to find best-selling products

3. Free upgrades
More Information ProAnalyzer

5: AdMinder

Price $19.95 per month
Trial/Guarantee Free one month trial (no obligation)
Demo available No
Main features 1. Option to track all "Actions" - including sales activity - by inserting HTML

2. At a glance summary of all campaigns

3. Notification when scheduled ads are going to start or end

4 Export of stats data
More Information AdMinder

6: AdWatcher

Price $19.95 per month
Trial/Guarantee 1st month free (30 days money back; annual 200% ROI performance guarantee)
Demo available Yes
Main features 1. Click Fraud Monitoring

2. A/B Landing Page Split Testing

3. PayPerClick Keyword Tracking

4. Mobile/WAP Reporting

5. Option to host tracker on customer site
More Information AdWatcher

7: ClickAlyzer

Price $19.97 per month
Trial/Guarantee 30 day money-back guarantee
Demo available No
Main features 1. Can automatically track EVERY action of the visitor through your site - and through affiliate sites

2. Can show how long each visitor stays at a website

3. Short tracking name http://www.clickalyzer.com/(anything)

Note: the only tracker to trace the complete path of a customer even at an affiliate site
More Information ClickAlyzer

8: ezTrackZ

Price $99 - $499/year depending on volume
Trial/Guarantee 14 days - unlimited free support
Demo available Yes
Main features 1. Sub-Users: can provide ad tracking service for clients

2. Campaign types

3. Option to track all "Actions" - including sales activity - by inserting HTML

4. Can track email open rates

5. At a glance summary of all campaigns

6. Can export data

7. Can include a querystring (unique identifer) in the tracking URL
More Information ezTrackZ

9: GoToProduct

Price $30 Annual Membership
$2 Standard Link Setup
$5 Reserved Name Link (Annual)
Trial/Guarantee 90 days money-back guarantee
Demo available No
Main features 1.Sub-campaigns (tracking codes)

2.Automatic Cloaking

3. Links available in three different formats: simple link, hidden text link, or banner/image link.

4. Second Chance option provides extra popunder window with a single click.

5. Allows customization of links with product information that will help you get clicks. Links can start with GoToProduct.info or ClickFor.info
More Information GoToProduct

10: HyperTracker

Price $14.95 per month (if paid yearly)

$16.95 per month (if paid 6-monthly)

$19.95 per month (if paid monthly)
Trial/Guarantee 30 days money-back guarantee
Demo available Yes - can create your own free campaigns with restricted features
Main features 1. Option to track sales activity by inserting HTML

2. Ad rotation of up to 128 Urls: allows split-run testing to find best-selling products

3. Daily/weekly reports by Email

4. Export of stats data

5. Advanced duplicate protection improves accuracy of click reporting (detects multiple sales/actions or refreshes from the same person)

6. Alerts system warns of problems with target URLs
More Information HyperTracker

For a list of personal recommendations click here